DESIGN FIRM

Wall-to-Wall Studios

 

CLIENT

Honolulu Civil Beat

 

Creative Director 

Bernard Uy

 

Art Director 

Malia Wisch

 

Designer

Malia Wisch

 

Project Manager

Jane Nguyen

 

Illustration, copywriter 

Malia Wisch

 

Print / Production

AdWalls

 

 

THE DESIGN PROBLEM

Is there a way to cover the news that matters in Hawaii without SPIN? Navigating your way to the TRUTH isn’t easy. But someone’s gotta do it.

THE DESIGN SOLUTION

We successfully utilized a large and highly visible public space for this messaging opportunity. Engaging viewers up close to solve the maze, or attracting the attention from onlookers from afar, once you uncover the hidden SPIN, it's hard to "un-see."