DESIGN FIRM / CLIENT

Hawaii Business Magazine

 

Creative Director 

Warren Daubert

 

photographer

David Croxford

 

 

THE DESIGN PROBLEM

“Who We Are” is visually powerful description of the people of Hawaii, using carefully selected numbers and other information from more than a dozen sources. The data is superimposed alongside the faces of models who reflect Hawaii’s racial and ethnic diversity.

THE DESIGN SOLUTION

The solution was to create a balance layout with use of strong photography, engaging infographics and short bites of information to make it digestible to read. Also, a strong color palate was used to guide the reader through each section.